Thursday, June 1, 2023

Xiaomi Beats Samsung To Become World’s Largest Smartphone Brand

Samsung fell to second place in the worldwide smartphone rankings as Xiaomi becomes world’s largest smartphone brand!

Xiaomi has had an incredible month. The company completed the second quarter as Europe’s largest smartphone brand and the world’s second-largest corporation. While the company’s Q2 results were outstanding, it looks that June revenues were much better.

Samsung fell to second place in the worldwide smartphone rankings in June 2021, according to the latest Counterpoint Research data. Samsung’s market share has fallen to 15.7%.

In June, Xiaomi surpassed Apple to take the top spot, with a 17.1 percent market share. Apple’s market share fell as well, with the company now holding a 14.3% percent of the worldwide smartphone market.

Xiaomi’s market share increased by 26% month over month, according to Counterpoint.

“Ever since Huawei’s slide began, Xiaomi has been making continuous and aggressive attempts to fill the vacuum caused by this drop,” says Counterpoint Research Director Tarun Pathak.

Xiaomi is a prominent player in India, the world’s second-largest smartphone market, and is aggressive in China, the world’s largest smartphone market. In the United States, the company does not sell smartphones.

Samsung, on the other hand, might rebound next quarter if it can resolve supply chain issues in China.

Samsung’s smartphone production has suffered as a result of the recent COVID-19 outbreak in Vietnam. In many regions, there was a scarcity of Galaxy smartphones (particularly Galaxy A series handsets) across online and offline channels, which aided Xiaomi.

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One thought on “Xiaomi Beats Samsung To Become World’s Largest Smartphone Brand
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